Implementing the new tools through expert change management
Buying tech solutions without working through process updates and how to get your team to adopt the new tools often results in confused team members who aren't sure what the tools are for, when to use them, which just leads to tools that sit on the shelf.
Take your team through preparing and planning on how the team will adopt the new technology, including training new users and training stakeholders on how to interpret new outputs.
Contact Z Johnson to schedule a walkthrough of the MRXplorer Technology Implementation Framework. She'll work with you to adapt it to your specific needs.
Timing: varies depending on scope and team size, generally 6-12 months
Pricing
$25,000 - $50,000 (small to medium research teams, up to 25 members)
$100,000+ (large research teams or global teams)
Change management in action
Z helped a global CPG company create and implement a change strategy for their international market research teams to adopt a new tool and new concept testing process. We created a steering committee comprised of representatives who would communicate with the various teams, incentive plans and contests to encourage adoption, and regular highlights of adoption stories during quarterly global team events.
